Strategy Package: Social Media Design
For the entrepreneur looking for strategic social media design direction on Instagram, Facebook, LinkedIn or X formerly known as Twitter.
A Strategy Package for Social Media Design per platforms for LinkedIn, Facebook, Instagram, or Twitter (X) chosen by client included in this package:
1. Brand Audit and Analysis:
- A comprehensive assessment of your current brand identity, messaging, and social media presence.
- Analysis of your target audience, their preferences, and behaviors on social media.
- Evaluation of your competitors' social media strategies and positioning.
2. Customized Visual Content Creation:
- Designing and creating custom graphics, images, and visuals tailored to chosen social media platform's specifications. This can include profile banners, cover photos, profile images, and post graphics.
- Crafting visually appealing and brand-consistent content to capture the attention of the audience and convey key messages effectively.
3. Content Calendar and Strategy Development:
- Developing a content calendar that outlines the posting schedule, content themes, and specific post ideas for each platform.
- Crafting a social media strategy that aligns with the client's goals, target audience, and brand identity. This may include recommendations for content types, posting times, and engagement strategies.
4. Analytics and Performance Tracking:
- Setting up social media profiles on Later.com, a planning platform, to ensure they are visually appealing and complete.
- Monitoring and analyzing the performance of social media content using analytics tools. This includes tracking engagement metrics like likes, shares, comments, and click-through rates to assess the effectiveness of the strategy.
- Providing regular reports and insights to the client, highlighting areas for improvement and adjustments to the social media strategy based on data and feedback.
These three offers form the core of your Strategy Package for Social Media Design. Depending on your business goals and budget, this package may also include additional services such as social media advertising, community management, and influencer outreach for an additional $100.